privacy-page

Security Documentation

Privacy Policy:
Data Infrastructure Security

Effective Date: March 29, 2026

Substrate Digital treats your business data with the same structural integrity we apply to your digital builds in Little Rock, Arkansas. This document outlines our rigorous standards for data handling and lead protection.

1. Information We Collect

To run the "Trade-Dominator" system effectively, we collect two types of information:

A Your Business Information

  • Contact Details: Name, business name, email, phone, and physical address.
  • Billing: Encrypted processing via third-party gateways. We do not store full card numbers.
  • Digital Assets: Management credentials for GMB, domains, and social profiles.

B Your Customers' Information

  • Names, phone numbers, and project details submitted through quote forms.
  • Data is immediately routed via Lead-to-Text automation for instant response.

2. How We Use This Information

THE REVENUE MACHINE
Design & Hosting
Launching custom websites and local SEO footprints.
Lead Automation
Triggering SMS and email alerts for closing leads faster.
Performance Tracking
ROI tracking, traffic reports, and lead volume synchronization.

4. The "Total Ownership" Promise

In alignment with our Total Ownership guarantee, the lead data generated by your Substrate-built website belongs to you, not us. We simply act as the processor to deliver those leads to your phone.

"If you choose to terminate your partnership with Substrate under the terms of our 'Clean Break' policy, you take your domain, your website files, and your accumulated lead data with you. We will not hold your customer list hostage."

High-tech secure server room in Little Rock, Arkansas

3. How We Share Information

We never sell, rent, or trade your personal information or your leads to data brokers, marketing firms, or your competitors.

COMMUNICATION
Gateways for Lead-to-Text routing.
ANALYTICS
Google Analytics for ROI verification.
PAYMENT
Secure platforms (Stripe) for billing.
LEGAL
Required compliance or safety protocols.

5. Cookies & Tracking

Our builds use standard tracking for performance optimization:

Understanding how local homeowners interact with site buttons and CTAs.
Confirming lead sources (Google Search vs Direct) to calculate marketing ROI.

6. Data Security

We treat your digital presence like a physical storefront. Industry-standard security measures including SSL encryption are mandatory.

7. Policy Changes

Significant changes to data handling will be communicated directly via email or text before they take effect.

8. Questions?

Reach out to the technical team regarding your "Trade-Dominator" system's security.

support@substratedigital.com